Monthly Archive August 2019

ByMR SEO

CMS WordPress Integration

WordPress: The Worldwide Website Wonder

From the Mommy blogger to the Fortune 500 Company, everyone is using WordPress, and for good reason. WordPress has all the tools you need to take your website to the top of the search page.

The list of features that come with a FREE WordPress website are endless, including user management, media management and most importantly SEO management. Even Google has to admit that WordPress is capable of taking care of up to 90% of SEO for you, while you sit back and reap the rewards.

WordPress is a marketing wonder too, with features that make it easy to start an E-mail marketing campaign targeted to the people who are stopping by your site. When you start working with WordPress, you open up your online enterprise to endless new opportunities.

From the bottom up, MR SEO will build your WordPress site and enable all of the plugins you need to optimize it. This includes marketing modules and custom branded themes and design. And once everything is good to go, MR SEO will give you the tools you need to manage your site, reply to comments and keep your content up to date.

 

ByMR SEO

Introduction to MR SEO, INC

Mission Statement: To provide clients & websites with the most effective search engine marketing
techniques, utilizing all major search engines and provided markets to build targeted website traffic .
The Goal at MR SEO, is to meet the needs of clients by using a wide variety of marketing techniques to
establish a strong internet presence.

Objectives: To increase your search engine rankings and overall web presence, thus increasing the
number of people visiting your website and ultimately establishing new customers for your company.
Overview of Marketing Services:

1) Monitor and maintain SERP’s (i.e. Search Engine Results Page)
2) Benchmark current website presence in the search engines.
3) Ongoing data mining, keyword research and analysis.
4) Competitive analysis for targeted keywords.
5) Complete overview and ongoing analysis of HTML and page design/structure.
6) Ongoing Manual submission of website and appropriate pages to major search engines.
7) Launch multiple/ongoing high authority link building, and internet resource campaigns.
8) Provide content placement, article syndication, content (LSI) and consulting.
9) Create a link Promotion campaign and more.

SEO/SEM/LSO, PPC marketing
Data Mining/Google Analytic research
High Authority Link Building
Copywriter, Content submission
Onsite Optimization, Social Networking/Social Media Marketing

The most parent benefit in SEO is traffic. If you have No traffic, nobody visits your site and funneling
with goal conversions is out of the question because there are no users to funnel.

SEO is one of the best ways to create targeted traffic for your website. Keep in mind there are countless
ways to generate internet traffic, but often times the visitors have no value to your company,
considering they are not targeted. These users rarely convert to customers, as they are normally not
even looking for your services or products.

With MR SEO, your websites will attract visitors who are searching for specific keyword phrases and
want to see the content provided. Target traffic means – getting people to view your website that are
specifically looking to see the content therein.

A website should be built and structured to turn traffic into money. In relation to the business world,
exposure is a must and since there are millions of people online, targeted exposure needs to be the front
runner. Think of your website as a huge billboard off of I-10, many in your area will see it, and those
interested will eventually use your service as they pass by it daily.

The benefits in optimizing your website will not be immediate. This is a process that may take a few to
several months for your site to rank well in the major search engines. Proper marketing, ‘white hat’
SEO tasks need to be maintained and frequently implemented, as Search Engine Algorithms often
change on a daily basis. Securing a high ranking position in Google for instance, is not permanent.

ByMR SEO

The Method of Obtaining High Ranking’s

Organic Search Engine Optimization (Organic SEO) is the method in solving search algorithms by using strategic procedures (Plans of Action), for gaining high rankings in the organic portion of the major search engines such as Google, Yahoo & Bing. Organic SEO results are non-paid and provide a high volume of search engine traffic. The type of traffic gained by Organic SEO is dependent on how relevant & targeted your SEO is performed.

Any search engine optimizer can rank for any particular keyword, but the question is; are the keywords you are ranking for, helping your overall return on investment (ROI)? Organic SEO can be the heart and soul of your business new lead generation. Statistics state that Google processes over 40,000 search queries every second on average (Internet Stats Live). These statistics translate to over 3.5 billion searches every day and 1.2 plus trillion search per year.

seo-search-chart

As you can see stated in the graph above, the Google search per year has increased on a large scale, according to live internet stats. Making Organic SEO one of the best ways to rank your business on line; thus gaining new business from potential clientele search for your products & services. Organic SEO is an extremely great way of marketing a business service and product online. You will find that good Organic Search Engine Rankings drive relevant traffic to your business website, and provide a stout platform in gaining new business. Remember Organic SEO is only valuable if it is relevant, targeted and “White Hat” meaning long term.

How Does Organic SEO Help Your Business?

Organic SEO can help your business in more than one way. Let’s analyze some of the opportunities you can harness when performing professional “White Hat” SEO procedures.

1. Business Branding for Relevance & Targeted Advertising.

Your Business can have a target audience, and branding in niche industries. Targeted Organic SEO will drive a relevant audience to your business and over time help your brand showcase, by constantly reveling it, to those looking for your designated business services OR products.

2. Local Brick & Mortar Location Search Results.

When a potential customer is searching for you designated services, why not show them the results they are looking for. By performing SEO in the Organic Search Engine Rank Page, you will ultimately be posting your service directly in front of those who need it! When Search Engine Users type a keyword into the search box, they expect to see quality search results. Organic SEO will place your brick & mortar business location directly in front of those users, with relevant precision.

3. Develop Long Term Lead Generation for New Clientele.

Why not constantly grow your business online? Organic SEO is a great way to perform search engine marketing for long term results. By keeping ahead of your competition and using a forward thinking business model. You will continuously be developing new business niche networks; thus driving new customers into your business OR product on a regular basis. Learn to grow your business on a regular basis with “White Hat” Organic SEO.

Google Page Result Average Traffic Gained
#1 32.6%
#2 17.7%
#3 12.3%
#4 8.5%
#5 6.3%
#6 3.9%
Just Gets Worse – Rank On Page One! Traffic Beyond % Is of NO Relevance
ByMR SEO

White Hat SEO VS Black Hat

white hat SEO

In the world of Organic Search Engine Optimization, there is only one type of SEO, and that is “White Hat”. White Hat SEO is completely organic and will always harness the best results for your work performed. Anytime you hear of “Black Hat SEO”, never consider it organic. The reasoning behind this theory is that “Black hat is never long term” therefore it can NOT be organic. Black hat SEO may get you some temporary results, but once the search engine catch on to those implements, they will drop you out of the results like a rock.

Think of white hat SEO as training naturally, and performing the necessary hard work to get the destined long term results. Black hat being a synthetic way of destroying your campaign over time. Just like body builders who do steroids, that is a black hat way of achieving results, thus cheating the hardworking body builders that are getting results through proper dieting and hard work in the gym. Once the search engines find out what you’re SEO performances are, they will reward OR penalize you accordingly. In short, make sure all of your SEO is “White Hat”, then you will never have to worry about a penalty, only how to continue moving up in the rankings.

White Hat Techniques for Long Term Results

  • Develop Unique and Useful Content for your Niche industry.
  • Provide Your Website Users With Quality Images & Videos.
  • Add Relevant and Informative Meta Tag Information.
  • Increase Your Website Performance & Speed Results.

Black Hat Techniques for BAD/NO SEO Results

  • Keyword Stuffing (Using the same keyword in your website over & over)
  • Cloaking (Presenting different content to the search engine spider that the human user)
  • Hidden Text (Using CSS files to hide information to users, but accessible to spiders, similar to cloak)
  • PAID LINKS (Paying for Websites to provide you an anchor text link from their site to yours.)